June 18th 2020

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TX | TAMEDIA EXCHANGE
Time Title Room Duration
08:00

Registration & Breakfast

Werdino 60m
09:00

Welcome to TX | Tamedia Exchange

Thomas Gresch, Robin Simon, Sarah Safri

Group CTO (Tamedia AG), CPO Marketplaces, Classifieds and Ventures (Tamedia AG), Head of Marketing Competence Center (Tamedia AG)

Video

Werdino 10m
09:10

Opening Words

Pietro Supino

Chairman of the Board (Tamedia AG)

Werdino 10m
09:20

Turning Barcelona into a Smart City

Francesca Bria

CTO (City of Barcelona)

Video Slides

Werdino 40m
10:10
key visual PUX

Approaches & Failures - What I learned in 11 years at Google

Raphael Leiteritz

Senior Director of Product Management (Google)

Werdino 30m
10:50
key visual Engineering

How Joint Ventures are like Reality TV Shows

Isa Steiner

CTO (CAR FOR YOU)

Video Slides

Werdino 15m
11:15
key visual Marketing

tutti.ch case study: How to connect with the new generation of users on mobile?

Alexandra Müller, Samantha Sbocchi

Online Marketing Manager (tutti.ch), CRM Marketing Manager (tutti.ch)

Video Slides

Werdino 15m
11:30

Lunch

Werdino 120m
14:00
key visual PUX

Product: a Management Perspective

Christoph Brand

Deputy CEO, Head of Classifieds and Marketplaces (Tamedia AG)

Werdino 15m
14:25
key visual Marketing

Building an influencer directory: what happens when marketing, IT and data science come together

Michel Kaufmann, Josh Mauk, Lisa-Christina Winter

Head of Marketing & Growth (Picstars), CTO (Picstars), User Experience Researcher (Starmind)

Slides

Werdino 30m
15:05
key visual Marketing

Trusting the process: how I started an NGO & thank god for marketing

Katya Tymchenko

Co-Founder (Second Wind)

Video Slides

Werdino 30m
15:45
key visual PUX

Transforming everyday spaces into learning opportunities

Cristina Riesen

Founder and CEO (We Are Play Lab)

Video Slides

Werdino 15m
16:10
key visual Engineering

4X /w audience data - support people taking good decisions!

Yannick Suter

Head of Tamedia Data Analytics (Tamedia AG)

Video Slides

Werdino 30m
16:50
key visual Engineering

Outperforming native apps with a progressive web app

Bogdan Plieshka

Frontend Engineer (Zattoo)

Video Slides

Werdino 30m
17:30

Getting Hire at Tamedia

Robin Simon

CPO Marketplaces, Classifieds and Ventures (Tamedia AG)

Video

Werdino 15m
17:45

Introducing TX Academy

Harry Fuecks

Engineering Project Lead (Tamedia AG)

Video Slides

Werdino 5m
17:50

Closing Words

Thomas Gresch, Sarah Safri, Robin Simon

Group CTO (Tamedia AG), Head of Marketing Competence Center (Tamedia AG), CPO Marketplaces, Classifieds and Ventures (Tamedia AG)

Video

Werdino 10m
18:00

Party and Grill

Werdino 180m