June 25th 2019
TX | TAMEDIA EXCHANGE

tutti.ch case study: How to connect with the new generation of users on mobile?

  1. Alexandra Müller
    Alexandra Müller
    Online Marketing Manager, tutti.ch
  1. Samantha Sbocchi
    Samantha Sbocchi
    CRM Marketing Manager, tutti.ch
Millennials (18-34 years old) use apps more, and websites less. In order to attract this target group and then connect them to our brand, we at tutti.ch decided to invest more in mobile marketing. How did we do it? Where did we fail? Where did we succeed? We will reveal it in our short presentation.
Time Title Room Duration
11:15

tutti.ch case study: How to connect with the new generation of users on mobile?

Alexandra Müller, Samantha Sbocchi

Online Marketing Manager (tutti.ch), CRM Marketing Manager (tutti.ch)

Video Slides

Werdino 15m